How to Make An App Go Viral: Complete Guide

Viral is the most common word that we hear on a near-daily basis. It began way back when the only viral thing was an illness or disease. However, now, with the promotion of applications, social media platforms, and all kinds of trends, “viral” can be anything. From videos, images, songs, movies, etc. Any form of art or media can go viral. To accomplish this, professionals have set a standard or predicted what factors can make something go viral. For instance, a film can go viral if it is compelling and has a plot twist. However, we are speaking about forms of media, so let us widen our horizons and ask another query. Can apps go viral? Read this article to learn how to properly make an app go viral.

Can an App Go Viral?

Our first take on viral apps is a significant question: can an app go viral and how? We’ve, for certain, seen a song go viral and take over all the regional and global charts. We’ve also seen many amazing movies go viral and generate billions of dollars. However, how can we tell that this app is viral?

Virality, specifically for an app, is a very broad term and approach. It has many factors and processes that can achieve such a goal. The mobile app market and industry are valued at $228.98 billion, with many projections for exceptional annual increases in the following years that could reach up to 13%. With such evolution comes great competition, which makes virality the main purpose of any app. Throughout the years, you witnessed some viral apps that came and beat the app stores and achieved exceptional victory in such a short period (or so you think). This responds to our query with one simple solution, which is definitely

What Are the Elements of a Viral App?

Design a User-Friendly Interface:

A neat and intuitive user interface (UI) is important for user retention and viral potential. Users are more possible to share an app that’s straightforward to navigate and visually attractive. Make sure your app is visually engaging and user-friendly from the get-go.

Solve a Real Problem:

The basis of any successful app is cracking a genuine issue. Ensure that your app addresses a pain point or offers a resolution that users truly require. When people discover an app that makes their lives easier, they’re more likely to transfer it to others.

Implement a Referral Program:

A referral program can be a game-changer for app virality. Enable your users to refer buddies by offering rewards or encouragements like discounts, premium features, or virtual money. Dropbox’s referral program is a classic instance of how this approach can lead to exponential growth.

Leverage Social Media:

Harness the power of social media to make buzz around your app. Transmit engaging content, run targeted ads, and build a strong presence on platforms that resonate with your target audience. Enable users to share their experiences and content linked to your app on their own social media accounts.

Create Shareable Content:

Create content that users can easily share with their networks. This could be illuminating blog posts, entertaining videos, or effective infographics related to your app’s niche. Make sure your content is not only shareable but also delivers value.

Foster User Engagement:

Create a community around your app by actively engaging with your users. Reply to their feedback, hold Q&A sessions, and make user-generated content prospects. When users feel a unique connection to your app, they’re more likely to boost it.

Gamify the Experience:

Gamification can make your app addictive and enable users to compete or cooperate with friends. Incorporate leaderboards, challenges, and prizes to make the user experience more interesting and shareable.

Partner with Influencers:

Cooperating with influencers in your app’s niche can reveal it to a broader audience. Influencers can deliver honest reviews, tutorials, or acceptance that carry weight with their followers.

Offer Time-Limited Promotions:

Design a sense of urgency by offering time-limited promotions or deals to new users. This enables quick adoption and sharing, as people don’t like to miss out on a good deal.

Regular Updates and Improvements:

Continuously enhance your app by releasing updates and managing user feedback. This not only keeps existing users entertained but also draws new users who hear about your app’s commitment to progress.

How Can You Create a Viral App

So, our final take on this topic is the how. How can someone make a viral app? In addition to the features mentioned above, a designer needs a well-established and executed plan to first develop an app and then drive it to virality. If a designer is into traditional and authentic ways, he could effortlessly go for the traditional development approach that involves coding, prototyping, etc.

However, we all understand well enough that such a procedure could take months or even years, particularly, if he is aiming to create a flawless app that could effortlessly go viral. If a developer is into adventures and exploring new and arising technologies, he could save much time and effort by going for low-code or no-code development. The new and creative technology made it possible for everyone to go beyond their horizons and develop as many apps as they liked, with various features, designs, and functionalities.

Conclusion

Building an app is as easy as it can ever get, virality is just a matter of well-executed planning and research. Also, with the vital factors mentioned above, you can rest guaranteed that your app is not only viral but also here to stay.