Top SEO Influencers To Follow in 2024

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In the fast-paced globe of digital marketing, anyone who wants to enhance their online profile is required to learn Search Engine Optimization (SEO). As search engines get more complex and competitive, it’s more crucial than ever to get guidance from somebody who have been performing in the field for a long time. Because they comprehend a lot about SEO and have done it themselves, SEO influencers not only keep up with varying trends but also share intelligent insights that can make search rankings much more useful. This blog post goes into the world of SEO influencers and reveals why their advice is so critical. It also lists the best people to follow in 2024 if you like to get ahead in SEO.

What is an SEO Influencer?

An SEO influencer is a top authority in the field of Search Engine Optimization. They usually have a lot of understanding and a good track record of creating websites more visual and higher in search results. These specialists share their learning and ideas through blogs, social media, and speaking engagements, which enables other people to comprehend and use useful SEO tactics. They have a big effect on SEO trends and best practices, which makes them very useful for marketers and business owners who like to make their online presence better.

Why Follow an SEO Influencer?

Follow an SEO specialist for several reasons that can greatly enhance your understanding and benefit of Search Engine Optimization. These professionals keep you up to date on the newest SEO strategies, trends, and code modifications, which will allow you to stay ahead in a field that adjusts quickly. By utilizing their knowledge and years of experience, you can bypass common blunders and use tried-and-true techniques to make your site more visual and higher in search results. 

1. Neil Patel

Neil Patel has been appointed as one of the best marketers online. His accolades include New York Times Bestselling author, 4 million monthly visitors on his marketing blog, and almost one million subscribers on his YouTube channel. Patel has assisted several global corporations develop their business through online marketing. These include NBC, Microsoft, Amazon, Google, and General Motors.

2. Brian Dean

Brian Dean is the man after the award-winning blog, which gets over 5 million readers each year. Despite falling with his first five businesses, his private finance website became a hit and he showed Backlinko to reveal the lessons he comprehended within content marketing. As one of the most famous websites for marketing, people can learn practical advice to grow their online business with ease.

3. Barry Schwartz

As the CEO of RustyBrick, Barry Schwartz allows businesses to increase sales while cutting costs. RustyBrick delivers custom web software, such as content management systems, mobile applications CRM applications, and more. Schwartz is also the creator of the Search Engine Roundtable, News Editor at Danny Sullivan’s Search Engine Land, and the host of the Search Marketing Expo in Israel. With over ten years of knowledge in marketing, business, and web design, he is a current advisor for several online search engines, including Google and Bing.

4. Danny Sullivan

Danny Sullivan is a recent Google employee, enabling to tell people about search problems, as well as take feedback to help the promotion of solutions. In 1997, he established Search Engine Watch; one of the earliest online resources regarding search engine marketing. In 2006, he co-founded Third Door Media; publisher of Search Engine Land and MarTech Today. Sullivan entered Google as a public Search Liaison in 2017, helping the public to improve their knowledge of online search.

5. Rand Fishkin

Rand Fishkin is CEO and co-founder of SparkToro; an audience research software. Fishkin began out by establishing the SEOmoz blog – one of the most famous online resources for SEO marketers, and he became CEO of Moz in 2007. Within this time, Moz increased to over $30 million in income and over 30 million website visitors per year. Additionally, he also co-founded which was sold in 2014 to HubSpot. SparkToro was established in 2018.


In conclusion, these SEO influencers have not only learned the intricacies of search engine optimization but have also contributed to shaping the landscape of digital marketing. Their expertise, creative strategies, and commitment to sharing details have made them true leaders in the ever-evolving planet of SEO.

Eram Naim, with 4 years of experience in content marketing and 2 years in digital marketing, currently serves as the Co-Founder and COO of In addition to his role as COO, he also functions as the Sales & Marketing Manager and Editor, showcasing his versatility and expertise across multiple domains within the company.

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